Get Started With Blockchain For Your Business

What if your customers owned their own data? Learn how this Web3 shift unlocks new business models and richer ecosystems.

#1about 5 minutes

Understanding the core problem that blockchain solves

Blockchain introduces the concept of digital ownership (Web3), moving beyond the read-only (Web1) and centralized write (Web2) models of the internet.

#2about 2 minutes

Exploring the two primary features of blockchain

Blockchain's power comes from its ability to immutably store ownership of assets like coins and NFTs and to maintain a transparent history of all transactions.

#3about 4 minutes

How Web3 is disrupting traditional centralized services

Decentralized alternatives like ENS for domain names and Lens Protocol for social graphs are emerging to give users control over their digital identity and assets.

#4about 5 minutes

Optimizing supply chains with blockchain technology

Large companies like Coca-Cola use blockchain via the Baseline Protocol to create a standardized, transparent, and efficient supply chain across multiple partners.

#5about 5 minutes

Using NFTs to represent and trade physical assets

NFTs can represent ownership of physical items like fine wine, art, and luxury watches, enabling easier trading and providing proof of authenticity.

#6about 8 minutes

Practical ways for your business to benefit from blockchain

Businesses can gain a competitive advantage by letting users own their data, creating interoperable systems, and offering new models like NFT-based subscriptions.