Ben Hartard
APIs and Architecture for scaling omnichannel payments
#1about 12 minutes
Understanding the modern commerce technology stack
Modern commerce architecture is built on a foundation of secure, API-first payment layers that enable developers to create integrated software solutions.
#2about 3 minutes
Moving beyond payments to omnichannel experiences
Businesses are no longer just asking for payment processing; they need unified omnichannel experiences that seamlessly connect online and in-person customer interactions.
#3about 5 minutes
Using APIs for automated franchise reporting
Ben & Jerry's used APIs to automate sales data collection from its franchise locations, eliminating manual reporting and streamlining commission calculations.
#4about 7 minutes
Shake Shack's learnings from self-service kiosks
Shake Shack's implementation of self-service kiosks revealed that while customers take longer to order and spend more, the overall ROI increases despite higher labor costs for fulfillment.
#5about 8 minutes
Orchestrating mobile ordering in large venues
Implementing mobile order-ahead in large venues requires complex orchestration beyond payments, including real-time menu synchronization and order fulfillment workflows.
#6about 5 minutes
Integrating modern mobile POS with legacy systems
Retailers can adopt modern mobile POS for line busting by using APIs to build data integrations with their existing legacy backend systems for inventory, CRM, and ERP.
#7about 1 minute
The rise of multi-brand marketplace ordering
The future of commerce involves marketplace-style ordering where a single customer cart can contain items from multiple brands, requiring sophisticated APIs to split payments and fulfillment.
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