Martin Nader

The user in the eye of the Cargo1492 storm

What does it take to overhaul technology, processes, and culture all at once? Learn how Rail Cargo Group put the user at the center of its transformation.

The user in the eye of the Cargo1492 storm
#1about 7 minutes

Understanding the Rail Cargo Group's transformation context

The Rail Cargo Group operates across Europe and Asia, facing complexities like multiple languages and compliance regulations that drive its digital transformation.

#2about 5 minutes

Simultaneously transforming technology, business, and culture

The transformation program addresses technology modernization, business process standardization, and agile cultural shifts concurrently because they are highly interdependent.

#3about 3 minutes

The vision behind the Cargo 1492 program

Named after Columbus's journey of discovery, the Cargo 1492 program aims to build a collaborative transportation platform called "Mike" for customers and partners.

#4about 4 minutes

Identifying the key triggers for user-centric design

The push for user-centricity was driven by new employees' expectations for modern UIs and the need for technology to enable remote work and better experiences.

#5about 5 minutes

Integrating design thinking, agile, and lean UX

A hybrid methodology combines design thinking for problem discovery, agile for development, and lean UX for continuous experimentation and learning.

#6about 5 minutes

Using practical tools to foster user engagement

Customer journey maps, regular live video demos, and highly visual, collaborative agile practices are used to keep users involved and informed.

#7about 6 minutes

Scaling agile development with a customized SAFe approach

The program scales from individual Scrum teams to a portfolio level using a tailored version of the Scaled Agile Framework (SAFe) to coordinate over 100 people.

#8about 7 minutes

Building an event-based microservice architecture for agility

An event-based microservice architecture, designed with user input through domain-driven design, enables parallel development and seamless integration with legacy systems.

#9about 3 minutes

Reviewing six key success factors for transformation

Key learnings include prioritizing user experience, fostering full-stack developers, enabling co-location, adopting an agile work style, and leveraging elastic infrastructure.

#10about 1 minute

Planning the future by integrating lean startup methods

The program's next evolution involves formally embedding lean startup principles to ensure user needs are central from initial brainstorming through to implementation.

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